Learn
How office design can help with deep thinking
In today’s fast-paced work environment, deep thinking often takes a backseat to quick decisions, constant notifications, and packed schedules. Yet, deep thinking—focused, uninterrupted, and reflective thought—is essential for solving complex problems, generating innovative ideas, and making strategic decisions. While time...
How to become a better thinker
In a world of constant distractions, deep thinking has become a lost art. Yet, the ability to think clearly and critically is one of the most valuable skills you can develop. Whether you're solving complex problems, making big decisions, or...
The art of deep thinking Does “deep thinking” sound intimidating, or maybe even exhausting? It doesn’t have to be about solving life’s biggest challenges. In fact, you probably engage in deep thinking more often than you realize. Ever had a...
How noise can lead to better focus
Struggling to focus? You’re not alone. Many of us battle distractions daily, often without realizing how much the sounds around us affect our ability to concentrate. While it’s easy to assume that noise is always a hindrance, research suggests there’s...
Founder Notes
#15 How customer personas can seriously upgrade your service
Using personas to train your team can be a game changer. If you want your people to really tune in to different types of customers and adjust their approach accordingly, personas are your best friend. I’ve used them for years...
#14 What Amazon, Nike, and Disney know (and you can use too)
Pay close attention to today’s Founder Notes. I want to share some of the secrets behind how the big players use the compound effect of happy customers. Growing a business isn’t just about acquisition. Everyone is fighting for attention, but...
#13 Why fewer hours doesn’t mean less value
This happens all the time: A client compares two quotes with roughly the same total price. But while one party includes a significant number of hours, the other proposes far fewer. The logical question that follows: Why am I paying...
#12 - 7 Small habits to make your business run smoother
Today I want to share a few simple but surprisingly effective habits that helped our agency run smoother and deliver better quality. We trained our people in these habits, built them into our workflows, and stayed sharp on execution. I...
#11 How to Keep Your Head Cool as a Founder
You might recognize this situation... I used to wake up multiple times each night, struggling to fall back asleep. Every time, it was something new — an issue, idea, or situation that hijacked my brain. Having a small child didn’t...










